Clara Alejandra Lucio, a brand marketer, crafts impactful stories through content comms and experiential campaigns. She kickstarted her career at PepsiCo and Fusion an ABC & Univision Joint Venture, leading editorial, business development, and consumer marketing efforts. Clara earned accolades, including EPPY and D&AD awards for media work. With a focus on social impact startups, she excels in overseeing marketing and communications teams. Her branding efforts for impact-driven brands led to triple-digit engagement growth and millions of views and downloads. Born and raised in San Juan, Puerto Rico, Clara holds a BA from Yale University in Religious Studies and Political Science. Passionate about dancing, cardio boxing, mezcal drinks, and Puerto Rico’s socioeconomic progress.